Finally, came across a website that has big potential in the online food space. Foodzie is bringing in specialty gourmet food producers and creating store fronts or hubs for them. Their design is beautiful and minimalist and the pictures make my mouth water . As they say, the point is to romance the food. As far as making money, Foodzie takes a cut off the transaction when food is bought.

I love the artisan producers that they’re working with too. Their alpha producers are Seth Ellis Chocalatier and Boulder Popcorn from Boulder, Co as well as The Dough Nut from Greensboro, NC and Teatulia Teas from Denver, Co.  Shows they see the organic food movement building and how its coming out of these small producers that focus on quality, health, and offer at a reasonable price when connected to consumers through a portal like Foodzie. And with the aggregation strategy, Foodzie will gain great search rankings and bring attention to these small producers who would otherwise never be found.

Here’s Frank Gruber’s interview with the Foodzie team a few months ago at Tech Stars. They seem really sharp and balanced. I’m looking forward to seeing what they can do.

Foodzie: Online Gourmet Food Marketplace from Frank Gruber on Vimeo.