Posts Tagged ‘millennial’

Millennial Marketing and Facebook Ads

Friday, March 28th, 2008

What do you do if you want to show your ads to single females between the ages of 22 and 26, who are interested in Jack Johnson, traveling, and enjoy the hit TV series “Lost”. – Answer – Facebook Advertising

You can only narrow your targeted advertising down so far when using some of the traditional online advertising strategies. Google Adwords allows you to target specific keywords (a proven method), and they will use IP addresses to geo-target your ads to people in specific areas. You can roughly determine the demographics of a particular website for your CPM (cost-per-impression) advertising based on content..e.g. the most frequent visitors of dating sites are single males between 30 and 45 years of age, and they are interested in … :)

Like many advertising services, Facebook offers you the option to pay on a CPC (cost-per-click) basis, which means exactly that. You only pay when someone clicks on the ad. You can also choose the CPM method, which can save you money and offer more overall exposure for your $. They launched the program in November, and have received both positive and negative criticisms. (more…)

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Posted in Business, Marketing, Millennials | View Comments

Bring on the Champagne

Friday, March 14th, 2008

It was announced today that the Champagne region of France is expanding to meet world demand and we’re pretty excited about it. Once thought of as a celebratory drink for only special occasions, Champagne and sparkling wine are quickly becoming the wine of choice for many around the world. Now it appears to be in demand for many other reasons.  It seems that the younger generations just like to drink champagne for any reason… tonights a party, a new episode of Lost is on, I made it home safe, I bet that would go great with my pb&j (ok maybe not quite that far).

 

Champagne and Sparkling Wines are just awesome.  You can find them for a variety of prices, and its much healthier and tastier than soda.   Plus, there’s nothing like that little adrenaline rush you get right as the cork ‘pops’ out of the bottle.  It’s the natural effervescence that adds to flavor depth and antioxidant health benefits, that combine to make Champagne and sparkling wine the all around global drink. It’ll be great to see different types and flavors appear on the shelves at decent price points, while still maintaining the natural quality and mystique. We’ve always believed that wine is the one taste substance that everyone around the world shares, and maybe this news is a small sign that we’re starting to celebrate more together.

We’ve always believed that wine is the one taste substance that everyone around the world shares, and maybe this news is a small sign that we’re starting to celebrate more together.  Heck, I’m going to go open a bottle of Moet & Chandon to celebrate Pi day today.

 

For more reading see: Champagne – A New Year Tradition

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Posted in Industry, Lifestyle, News | View Comments

Good Read for a Good Cause

Tuesday, February 5th, 2008

Zero to One MillionA friend of ours, Ryan Allis, is launching his book Zero to One Million today, and it comes with our strong endorsement.

We highly recommend the book for anyone who wants to become a multimillionaire entrepreneur. If there’s ever a book that has the potential to be life changing, Zero to One Million is it. Ryan is trying to reach a lifetime goal and get to #1 on Amazon.com today and has created a compelling reason to buy the book today.

Ryan built three companies to over $1 million in sales by age 21, raised over five million dollars in venture capital at age 22, and today at age 23 runs an 85 person company in North Carolina called iContact that does over ten million dollars in annual sales. Ryan knows what he’s doing when it comes to business.

The full title of the book is ‘Zero to One Million: How I Built a Company to $1 Million in Sales… And How You Can Too.’ If you want to become a multimillionaire entrepreneur, this really is a no-BS step-by-step guide.

Today, Ryan is running a promotion to help him get to the #1 spot on Amazon.

When you buy Ryan’s book for $11.53 on Amazon today you will receive six bonus gifts including a video from Ryan on how to raise $5 million in venture capital at age 22 and valuable DVD and PDF report bonuses from Buck Rizvi, Derek Gehl, Carlos Garcia, Shawn Casey, and Tom Bell. Just email the Amazon receipt to bonus@zeromillion.com with The Pay it Forward Chronicles in the subject line to receive the bonuses.

You’ll also receive a special video from Ryan: How Our Generation Will Change the World… A Plan for the Future.

NOW HERE’S THE PAY IT FORWARD KICKER: All of the proceeds from Zero to One Million are going to Ryan’s non-profit organization The Humanity Campaign, which works to reduce poverty and hunger in developing nations by increasing access to education, healthcare, and technology. You can read an article about Ryan’s efforts to give back at http://www.newsobserver.com/business/story/900111.html.

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Posted in Art, Lifestyle | View Comments

Champagne – A New Year Tradition

Monday, December 31st, 2007

Champagne's History - The New Years TraditionWhen buying a bottle of Champagne, if the label says from “Champagne, France“,“methode traditionelle”, or “Méthode Champenoise”, the wine is in fact truly a “Champagne“. All other wines are “Sparkling Wine”. While this does sound somewhat snobbish and aristocratic, it does serve a good purpose in protecting the brand of the area. Another example of this type of “rule” that you may be more familiar with is the Vidalia Onion, which you can easily cook with champagne, or sparkling wine, to create some great hors d’oeuvres for this New Year.

You have to check out these Champagne Onion recipes we found over at The Gilded Fork. I’m going to make them tomorrow, and have a good idea at the different flavors I can create by using different combinations of sparkling wine and onions. (more…)

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Posted in Events, Food, Wine, Wine Review | View Comments

Photos

Monday, November 19th, 2007

Here are some pictures streaming from our flickr account, these update themselves often, so be sure to come back. Alternatively, you can also subscribe by clicking the RSS icon »

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