Grape Thinking on Marketing

We are a group of young marketers focused on helping our clients reach out to our generation.

We would love the opportunity to help you with your marketing needs, check out our Services for more information.

Featured Client

Tastevine.com
Check out Tastevine.com for great wine recommendations.

  • Disable Google Search Wiki

    To disable google search wiki, just add the following to the end of the url after doing a search:

    &pws=0

    You can also sign out of google’s personal web search program in your account settings.   Even if you do not use the search wiki to vote results up or down, google does appear to be trending and custom tailoring results based upon your traffic patterns.  In doing SEO, it is important to know that the results you are looking at are not biased.

    Recycle Bank

    Here’s a company that’s doing something very special. I watched Ron’s presentation at VLAB (MIT/Stanford Venture Lab) Green Tech for the Consumer Market this past January and got very excited. Then after hearing Trae Vassallo’s glowing presentation at the Silicon Valley West Coast Green conference, I knew they were out to change the world.

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    Payback Time – Facebook Application

    Today, Payback Time, a Facebook application promoting movie review site Spill.com, was featured in an article at Wired.com.  Payback Time was developed by the Grape Thinking team, and originally launched this past summer.  It has been growing organically for the past several months, and announced and released a new feature today.

    The Payback Time application gives Facebook users the ability to make reviews of boxoffice movies, either defending their honor, or demanding a refund.  If you earn enough money, you can use it to purchase movie tickets from Fandango.com.

    We’ve certainly enjoyed working on this application, and look forward to watching it grow.  Please check it out, and let us know what you think!

    UPDATE: Since this article was published, Payback Time has more than quadrupled their app user base!

    Wine Proof Pants

    On a recent trip to the Benicassim Festival in Spain, I purchased a pair of quick-dry camping pants from Titanium for the trip. Walking to outside the festival grounds and sitting on our back-packs whilst waiting for the campsite to open, we took the opportunity to crack a bottle of Rioja we’d got on RENFE (a quick note on RENFE – if you’re on the site and can’t select English you need to select the drop-down labelled Seleccione su Idioma to make it so, which means you have to speak Spanish to get the site into English, go figure!)

    Red Wine is a perfect libation for festivals – primarily because it doesn’t need to be kept cold; it doesn’t lose its fizz and if you’re drinking wine locally produced its dirt cheap and super-good. Within minutes of popping the cork however I’d managed to spill the Rioja on my new pants and was questioning the merits of wine in a situation where a shower is hard to find… when suddenly, with a splash of from my water bottle – the wine was gone. Brilliant! Wine proof pants – what more could a young millennial wine-lover at a music festival wish for? I reckon marketing the pants specifically as wine-proof and selling it at Bonnaroo could be a good gig.

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    What The F**K is Social Media Marketing?

    I saw this slideshow while browsing through SlideShare and thought that it would be great to share with our readers who are trying to find new ways to connect with the Millennial Generation through social media marketing and viral marketing…

    Enjoy!

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