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Posts Tagged ‘Marketing’

Disable Google Search Wiki

Saturday, March 28th, 2009

To disable google search wiki, just add the following to the end of the url after doing a search:

&pws=0

You can also sign out of google’s personal web search program in your account settings.   Even if you do not use the search wiki to vote results up or down, google does appear to be trending and custom tailoring results based upon your traffic patterns.  In doing SEO, it is important to know that the results you are looking at are not biased.

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Posted in Technology | View Comments

Recycle Bank

Wednesday, December 10th, 2008

Here’s a company that’s doing something very special. I watched Ron’s presentation at VLAB (MIT/Stanford Venture Lab) Green Tech for the Consumer Market this past January and got very excited. Then after hearing Trae Vassallo’s glowing presentation at the Silicon Valley West Coast Green conference, I knew they were out to change the world.

(more…)

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Posted in Business, Economy, News, Sustainable | View Comments

Wine Proof Pants

Saturday, August 9th, 2008

On a recent trip to the Benicassim Festival in Spain, I purchased a pair of quick-dry camping pants from Titanium for the trip. Walking to outside the festival grounds and sitting on our back-packs whilst waiting for the campsite to open, we took the opportunity to crack a bottle of Rioja we’d got on RENFE (a quick note on RENFE – if you’re on the site and can’t select English you need to select the drop-down labelled Seleccione su Idioma to make it so, which means you have to speak Spanish to get the site into English, go figure!)

Red Wine is a perfect libation for festivals – primarily because it doesn’t need to be kept cold; it doesn’t lose its fizz and if you’re drinking wine locally produced its dirt cheap and super-good. Within minutes of popping the cork however I’d managed to spill the Rioja on my new pants and was questioning the merits of wine in a situation where a shower is hard to find… when suddenly, with a splash of from my water bottle – the wine was gone. Brilliant! Wine proof pants – what more could a young millennial wine-lover at a music festival wish for? I reckon marketing the pants specifically as wine-proof and selling it at Bonnaroo could be a good gig.

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Posted in Culture, Events, Lifestyle, Music, Passion, Wine | View Comments

What The F**K is Social Media Marketing?

Friday, August 8th, 2008

I saw this slideshow while browsing through SlideShare and thought that it would be great to share with our readers who are trying to find new ways to connect with the Millennial Generation through social media marketing and viral marketing

Enjoy!

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Posted in Marketing | View Comments

Measuring The Traffic To Your Website

Thursday, April 3rd, 2008

I was browsing through some old notes, and found this post by Ryan Opaz at Catavino talking about their site stats, and figuring out the reality behind pageviews in the wine industry. The post had spawned a great discussion, and in preparing a response, I decided should just write a post about site stats.

Are you tracking visitors to your website? If the answer is NO, then you have to catch up with the times. If you owned a hardware store, and I could tell you information about:

  • who your customers are
  • how many customers you have
  • how they find you
  • how long each of them are in your store
  • what they are looking at
  • how long someone is in a particular section
  • is this their first visit
  • what they bought
  • at what point did they decide to leave

Would you not practically beg me for this? (more…)

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Posted in Business, Marketing, Technology | View Comments

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