Posted in
Business,
Culture,
Environment,
Love by
Greg on March 3, 2010
Thinking back on our 3 years of blogging, from Ruarri’s First Post and all his amazing storytelling on wine as the elixir of life and a unifier of the world, to Jake’s wizard tech guides, to Brad’s millennial generation expose, to Meg’s wine-your-diet, to my rants on sustainability and spirituality, to all the other amazing content from our various contributors, we’ve created a dynamic vortex of ideas. What’s been greatest of all is having people find these ideas, some from 2 or 3 years ago and still give us feedback. With our first harvest experience this past fall in Italia, we brought all these ideas to life by finally connecting to the source and creating some amazing elixirs. And it’s not just the liquid that represents our ideas, but the sustainable environments from which it is produced. Thus, we find it natural to take our ideas, and our environments, and put them in a bottle… a bottle of GrapeThinking.
Posted in
Business,
Lifestyle by
Greg on December 31, 2009
Amazing year!! After blogging and consulting since early ‘07, GT’s ready to graduate into a real company. Pretty cool feeling… a product company that connects us to the source… the earth, each other, the force inside is all. And what better way to start than with some delicious elixirs from around the world!!
We set a few goals a year ago:
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Posted in
Business,
Environment,
Wine by
Greg on September 6, 2009
Posted in
Business,
Environment,
Lifestyle,
Wine by
Greg on September 6, 2009
The question of what age we are in?, is important for us as marketers because it helps us understand our macro environment and informs our strategy and our decisions about the future.
There can be no doubt that we are seeing a transition at the moment – and I’m not talking about from capitalism to socialism, but rather something less tangible and equally pervasive. This change, I think, is from an age of objects into an age of ideas. Be it an iPod, a Blackberry or an iPhone, we as a society have come to depend on our objects, but the trend toward ‘one box solutions’ and centralising our PDAs, mobile phones, e-mail and music devices shows a longing to free ourselves of the objects, devices, countless power cables and the increasingly cluttered assortment of gadgetry churned out over the years. The inevitable movement towards cloud computing shows the urge of our society to become less dependent on material objects in favour of something more powerful and less immediately tangible. It is in this very transition from physical to ideological that we can see the beginnings of a permanent change.
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